Market: One in seven new cars an electric car
Although a large proportion of Swiss customers are still skeptical about electric cars, interest in them is growing. 60 percent of those surveyed see themselves as laggards when it comes to electromobility.
A joint analysis by AutoScout24 and FinanceScout24 shows where there is the largest supply of electric cars in Switzerland and where savings can be made. The majority of the Swiss are currently still reluctant to embrace the alternative way of driving. 60 percent of those surveyed see themselves as laggards when it comes to electromobility.
This is shown by the Swiss Mobility Monitor 2022, a representative study conducted by the Institute for Marketing and Analytics at the University of Lucerne in collaboration with the Institute for Mobility at the University of St. Gallen, Zurich Insurance, the Link Institute and AutoScout24.
St. Gallen ahead of Zurich and Aargau
In 2021, more than 14,000 new electric cars were advertised - almost twice as many as in the previous year. Every seventh new car on AutoScout24 is now an electric car. However, if you look more closely at what is on offer, there were major cantonal differences.
Last year, St. Gallen was in the lead with more than 2500 newly advertised electric cars. That was more than 100 times as many as Appenzell Ausserrhoden at the other end of the scale. Zurich and Aargau also had a wide range of electric cars.
Gasoline and diesel still predominate
If we take a look at the search behavior of users on AutoScout24, the selection Electric was clicked twice as often in the fuel filter function last year as it was in 2020. A comparison of cantons shows that Zurich residents search for e-cars the most, followed by Bernese and Vaudois.
Search queries for gasoline and diesel vehicles still predominate. In eight out of ten cases, the fuel filter function is set after a combustion engine.
Pierre-Alain Regali, Managing Director of Automotive at Swiss Marketplace Group, says: "However, these figures should not be viewed in absolute terms. Many searches are not carried out in terms of fuel type, but specifically by brand."
The most popular makes of e-car were the Tesla S and 3 models, the Renault Zoe, the Audi e-tron and the BMW i3.
