Mercedes: Cancellara is brand ambassador
LONG CONNECTION Fabian Cancellara is now the official brand ambassador for Mercedes-Benz in Switzerland. In his 17-year professional career, the Bernese cyclist has celebrated many great successes. The connection between Fabian Cancellara and the brand with the star has already existed for years through his involvement with the Laureus Foundation Switzerland. The double Olympic champion, Olympic silver medalist, four-time [...]
The connection between Fabian Cancellara and the brand with the star has existed for years through his involvement with the Laureus Foundation Switzerland.
The double Olympic champion, Olympic silver medalist, four-time world champion and multiple winner of classics such as Paris-Roubaix and the Tour of Flanders looks back on an eventful career. At the end of 2016, the 31-year-old from Bern retired from professional cycling.
On the road with the GLE Coupé
From now on, Fabian Cancellara will be behind the wheel of Mercedes-Benz. At the start of the partnership, the athlete will be driving a GLE Coupé.
Fabian Cancellara: " The GLE Coupé is a perfect blend for me, as it combines sportiness and dynamism with the versatility of a robust SUV. But I also like the new CLS Coupé very much, because for me it perfectly embodies the new design language of Mercedes-Benz and simply looks great."
Marc Langenbrinck, CEO Mercedes-Benz Switzerland, is also very enthusiastic about this partnership.
Marc Langenbrinck: "With Fabian Cancellara, we have found someone who fits perfectly with our brand and shares the same values. We are very much looking forward to working with him in the future."
