Mercedes: Title sponsor of the CSI Zurich until 2020
One of the most traditional partnerships in Swiss sport is being extended ahead of schedule. Mercedes-Benz and the CSI Zurich have extended their partnership for the years 2018 to 2020. The next Mercedes-Benz CSI Zurich will take place at the Hallenstadion Zurich from January 27 to 29, 2017. Background: In 1988, the CSI Zurich, then still held in the open cycling track opposite the [...]
Background: In 1988, the CSI Zurich was held for the first time in the open cycling track opposite the Hallenstadion. Mercedes-Benz was already a sponsor at the premiere. Three successful outdoor events were followed by 16 tournaments in the Hallenstadion before Mercedes-Benz expanded the partnership. Mercedes-Benz has been the title sponsor since the 20th edition in 2008. This commitment has now been extended until 2020.
Marcel Guerry, CEO Mercedes-Benz Schweiz AG: "Mercedes-Benz and the CSI Zurich have enjoyed a successful partnership and we are delighted that we will be able to celebrate the 30th anniversary together in 2018 by extending the contract." Urs Theiler, founder of the CSI Zurich together with his brother Rolf: "It is rare to work with a sponsor for over 30 years. I am therefore all the more pleased that we have succeeded in continuing it."
www.mercedes-csi.ch
Photo: Archive
